Emotional sales pitches


September 18th, 2007 - 10:47 | 1 comment

I just called British Gas to downgrade the maintenance cover on my boiler. They gave me the hard sell on other options, but for once I managed to stand my ground. The salesperson had the perfect tone of surprise mixed with you’re-doing-something-foolish, and I put the phone down feeling like he was genuinely disappointed in me. I actually feel bad about it! I hate salesmen that good. I did go from £28 down to £15 for essentially the same service, though, so hopefully the feeling will pass.

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One Response to “Emotional sales pitches” 

  1. Gravatar Icon 1 Darren 

    80% Emotion, 20% Logic, dont feel bad because all good sales agents do that its what there trained to do! He was trying to sell you Gas Mantance cover, not a coffin! Its amazing when you think about it, we would acctally pay more for something that we dont need or could get cheaper because we just like the person who is trying to sell you it.

    Think about it was he upset because he was trying to help you and you turned him down, or because he didnt get any commision on that one. Im in sales and when someone dont buy from me, i dont get paid FULL STOP its then my job to make them feel bad about themself, and try to convince them that they have let themselfs down, and me. Because you never know you could be the one ringing him back. If you were to buy from everyone who was loyal/faitfull and nice to there customers, Microsoft wouldnt exist!!!
    lol

    Darren

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